Brand re-design of course. Duh! But the briefing is tight. Rellman has been a family owned business for 2 generations. They really wanted to celebrate they company with a new branding that was strong yet subtle, clear and unique, fresh and well... not too meaty.
Since 2001, Rellman Foods is a leading provider of high quality beef from South America, 85% sourced from prime Argentinean herds, serving the most demanding European beef customers. As you would expect, they infuse a lot of pride in their high quality products. So that's what we infused into their new corporate identity. Pure & Strong. Tasty.